Hi, I’m Lucia—a storyteller at heart, a creative soul, and an all-terrain content creator. My passion lies in crafting meaningful narratives through photography, videography, and art direction, blending my love for travel, nature, and culture with a deep sense of purpose.

I grew up between Spain and Australia, surrounded by the arts. My father’s work in film and theater and my mother’s passion for art curation shaped my creative journey from an early age. That love for storytelling now fuels my work, whether I’m documenting breathtaking landscapes, helping brands connect with their audiences, or creating art that speaks to the soul.

Lately, my artistic side has taken on a more personal meaning, I’m finishing a book in memory of my mother, a deeply emotional project that I’m also illustrating. It’s a tribute to her life, strength, and the beautiful stories she left behind. The book is set to be published soon July 5th 2025, and it’s one of the most heartfelt creations I’ve ever worked on.

A Career Built on Creativity & Adventure-risks”

I spent the past years as the main content creator for Verbier, a world-class ski and adventure destination, where I honed my all-terrain photography and videography skills, whether skiing down slopes with a camera, climbing rock faces to get the perfect shot, or hiking with heavy gear to capture the essence of the mountains.

Now, I’m embarking on a new chapter: one that goes deeper into art direction, production, and sustainable travel storytelling. My goal is to inspire a more mindful way to explore the world, blending creativity with impact.

Side Projects

  • Crafting a Slow Travel Train Experience | Partnering with Interrail & Kiko Rodríguez to promote sustainable tourism, exploring Europe at a slower, more mindful pace.

  • Finishing & Illustrating a Memorial Book for My Mother | A personal and artistic journey, honoring her life and legacy.

  • Developing Workshops on Sustainable Travel & Creative Storytelling | Helping others navigate the world through a more intentional lens.

WORK EXPERIENCE

Marketing Designer → Numu App, Sevilla, 2019

Interior Designer Intern → Arp Architects CH, 2020

Illustrator designer → Fiverr, 2021 -2022

Social Media Manager→ Lumi Bar Verbier, Verbier CH, 2021 - 2022

Social Media Manager→ Aninergy Life Coach, Verbier CH, 2021
Social Media Manager→ KV HOTELS, Verbier CH, 2021 -2023

Head of Marketing → Copperfield International School of Verbier, Verbier CH, 2022 -2023

Content Creator → Verbier Tourism, Verbier CH, 2023 - till present

Co Founder → Bendita Retreats, Verbier CH, 2023 - till present